Dental Network: 53% New Patient Surge in 60 Days

A 12-location dental group came to us with a clear symptom but no diagnosis: patient volume was declining despite increasing ad spend. After a 2-week clinical audit, the root cause was clear—scheduling friction was losing 1 in 3 inbound inquiries before they ever booked.

The Diagnostic Findings

Our 24-vector diagnostic identified three critical failure points:

**1. Response latency**: Average response time to online inquiries was 4.7 hours. Industry benchmark for conversion: under 5 minutes.

**2. Ad attribution blindness**: 62% of the ad budget was allocated to channels with zero trackable ROI. The team was optimizing for impressions, not appointments.

**3. No follow-up automation**: Patients who didn't book on first contact had a 0% re-engagement rate due to manual (and inconsistently executed) follow-up.

The Architecture

We deployed a three-layer acquisition engine over 30 days:

The Results

Within 60 days of full deployment: - New patient bookings: +53% - Ad spend efficiency: +89% (same budget, more results) - Inquiry response time: reduced from 4.7 hours to 87 seconds - Patient acquisition cost: reduced by 34%

The ROI Engine is now fully self-sustaining. The dental network has since expanded to 3 additional locations using the same playbook.